SERVICES
The goal of impact business is to run profitable business that increases the wellbeing of people and nature. When societal impact is part of a company's business model, it's not just about responsibility work and meeting obligations — it's a strategic competitive advantage.
The transition to impact business makes a company a trailblazer.
IMPACT BUSINESS DESIGN
Impact business development proceeds in three phases:
1. Direction
We define a strategy that sets you apart from competitors and articulates the kind of societal or ecological change you want to bring about. A vision alone is not enough — you need a unique, deep-rooted perspective and bold concepts for building new markets. Together, we challenge established ways of doing things.
2. Form
We make strategy visible. A great idea comes to life through commercial insight and design. We refine the brand experience and productisation to resonate with target audiences. For us, design is not just surface — it's a tool for creating value.
3. Change
Traditional communication often focuses on telling what we do. Impact communication, on the other hand, focuses on why things matter and how the world changes as a result. Through communication, we increase people's understanding, capacity to act, and the conditions for change that builds a desired future.
strategy & business models | brand & design | digital & AI | impact communication | space & environment design
IMPACT BUSINESS DESIGN
We seek solutions and business opportunities within the boundaries of ecological and social carrying capacity.
Our work is based on a model that combines futures work with systems thinking and design thinking.
A company's impact doesn't come from individual measures, but from the business as a whole.
"Finland doesn't need more competitiveness — it needs the courage to renew market economy."
Jari Palonen
CEO, Brande
Every company has the opportunity to solve societal challenges while also doing better business. This could mean resource savings, a new kind of wellbeing-generating service, or advancing the circular economy.
We help you identify your company's opportunities and turn them into a competitive advantage.
Don't hesitate to get in touch! Let's sit down and explore how we could bring new perspectives to support your business development from the very first meeting.
Liisa Gadd
Sales Concepts and Commercialisation
